Privacy policy

Privacy Policy

At Bloom Baby, we respect your privacy and are committed to protecting your personal data. This privacy policy explains how we collect, use, store, and protect your information when you visit our website, make a purchase, or contact us.

By using our website, you accept the processing of your personal data as described in this policy.

1. Data Controller

Bloom Baby is the data controller for the processing of the personal data collected through our website and in connection with your purchases.

If you have questions about this privacy policy or wish to exercise your rights, you can contact us at:

Bloom Baby
Email: support@bloombaby.com

2. Information We Collect

When you visit our website, make a purchase, or contact us, we may collect the following types of information:

  • Name

  • Email address

  • Phone number

  • Delivery address

  • Billing address

  • Order information

  • Payment-related information

  • IP address

  • Device information

  • Browser information

  • Information about your use of our website

  • Communication between you and our customer service

We only collect the information necessary to process your order, provide our services, improve your experience, and comply with applicable law.

3. Payment Information

When you make a purchase on our website, payment is processed through secure external payment providers.

We do not store your full payment card details on our own systems. Payment information is processed by authorized payment providers in accordance with applicable security standards and data protection regulations.

We may receive limited payment information, such as payment status, transaction ID, payment method, and the last digits of the payment card, if this is necessary to confirm, manage, or refund your order.

4. How We Use Your Information

We process your personal data for the following purposes:

  • To process and deliver your order

  • To confirm payment and prevent fraud

  • To send order confirmations and delivery updates

  • To handle returns, refunds, and complaints

  • To respond to customer service inquiries

  • To improve our website, products, and customer experience

  • To send marketing, if you have given consent

  • To comply with legal, tax, and accounting obligations

  • To protect our business, customers, and website against misuse, fraud, or unauthorized access

5. Legal Basis for Processing

We process your personal data on the following grounds:

  • Performance of a contract: When we process your information to complete your purchase, deliver your order, or handle returns and refunds.

  • Legal obligation: When we must retain certain information to comply with accounting, tax, or consumer protection regulations.

  • Legitimate interest: When we improve our website, prevent fraud, protect our systems, or manage customer service.

  • Consent: When you sign up for marketing or accept certain types of cookies.

6. Sharing Information with Third Parties

We do not sell your personal data.

However, we may share necessary information with trusted third parties when required to run our business and provide our services. This may include:

  • Payment providers

  • Shipping and delivery partners

  • Warehouse and order fulfillment partners

  • Email and customer service systems

  • Analytics and marketing tools

  • IT and security providers

  • Legal, accounting, or public authorities, if required by law

These third parties may only process your information to the extent necessary to provide their services to us, and they must protect the information in accordance with applicable data protection regulations.

7. International Transfer of Information

Some of our service providers may be located outside your country of residence.

If personal data is transferred to other countries, we ensure that appropriate safeguards are applied in accordance with applicable data protection law. This may include standard contractual clauses or other legally approved transfer mechanisms.

8. Retention of Information

We only retain your personal data for as long as necessary for the purposes for which it was collected.

Order- and payment-related information may be retained for the period required to comply with accounting, tax, and legal obligations.

Customer service communication may be retained so that we can handle past and future inquiries properly.

Information processed on the basis of consent is retained until you withdraw your consent, unless we have another legal basis for continued retention.

9. Marketing

If you have given consent, we may send you emails, offers, news, or promotional content related to our products.

You can unsubscribe from marketing at any time by clicking the unsubscribe link in our emails or by contacting us at:

support@bloombaby.com

When you unsubscribe from marketing, we may still send you necessary service messages, such as order confirmations, delivery updates, or information about your order.

10. Cookies and Similar Technologies

Our website uses cookies and similar technologies to ensure that the website works correctly, improve the user experience, analyze traffic, and support marketing.

Cookies may be used to:

  • Remember your preferences

  • Keep items in your shopping cart

  • Analyze how visitors use the website

  • Improve functionality and speed

  • Display relevant ads and measure the effectiveness of campaigns

Some cookies are necessary for the website to function correctly. Other cookies are only used if you give consent.

You can change or withdraw your consent to cookies at any time via the cookie settings on the website or in your browser.

11. Your Rights

Under applicable data protection law, you have certain rights regarding your personal data.

You have the right to:

  • Access the personal data we process about you

  • Have inaccurate information corrected

  • Request deletion of your information

  • Request restriction of processing

  • Object to certain forms of processing

  • Receive your information in a structured, commonly used, and machine-readable format

  • Withdraw your consent, if the processing is based on consent

If you wish to exercise your rights, you can contact us at:

support@bloombaby.com

We may ask you to confirm your identity before we process your request, in order to protect your information against unauthorized access.

12. Security

We apply appropriate technical and organizational security measures to protect your personal data against loss, misuse, unauthorized access, alteration, or disclosure.

Although we do our best to protect your information, no method of transmission over the internet or electronic storage can be guaranteed to be 100% secure.

13. Children's Privacy

Our website and services are not directed at children under the age of 18.

We do not knowingly collect personal data from children. If we become aware that we have collected information from a child without appropriate consent, we will take steps to delete the information.

14. Third-Party Links

Our website may contain links to third-party websites or services.

We are not responsible for the privacy practices, content, or security of third-party websites. We recommend that you read their privacy policies before sharing personal data with them.

15. Changes to This Privacy Policy

We may update this privacy policy from time to time to reflect changes in our practices, legal requirements, or technical features on the website.

The latest version will always be available on our website. If the changes are significant, we may inform you by email or through a clear notice on the website.

16. Contact

If you have questions about this privacy policy, our processing of personal data, or your rights, you can contact us at:

Bloom Baby
Email: support@bloombaby.com